--- title: "HubSpot Agency Blog: HubSpot, CRM, Digital Change" description: "CRM | Explore MO Agency" image: https://www.mo.agency/hubfs/mo_agency-1.jpg canonical: https://www.mo.agency/blog/topic/crm/page/3 url: https://ai.mo.agency/blog/topic/crm/page/3.md last_converted: 2026-04-28T01:19:44.472Z --- # Our thinking about HubSpot, AI, & removing silo'ed data CRM [All topics](https://www.mo.agency/blog) [Digital Marketing](https://www.mo.agency/blog/topic/digital-marketing) [CRM](https://www.mo.agency/blog/topic/crm) [Sales Enablement](https://www.mo.agency/blog/topic/sales-enablement) [Web Design & Development](https://www.mo.agency/blog/topic/web-design-development) [Artificial Intelligence](https://www.mo.agency/blog/topic/artificial-intelligence) [Digital Transformation](https://www.mo.agency/blog/topic/digital-transformation) [Brand Strategy](https://www.mo.agency/blog/topic/brand-strategy) [HubSpot](https://www.mo.agency/blog/topic/hubspot) [Content Hub](https://www.mo.agency/blog/topic/content-hub) [RevOps](https://www.mo.agency/blog/topic/revops) [AEO](https://www.mo.agency/blog/topic/aeo) [Dialpad](https://www.mo.agency/blog/topic/dialpad) In our blog, you'll find content on HubSpot strategy, HubSpot CRM strategy, digital marketing, digital branding, marketing automation, sales automation, HubSpot blog design, HubSpot design agency stuff and more. [CRM](https://www.mo.agency/blog/topic/crm) ### How to assemble a CRM implementation team [Read more](https://www.mo.agency/blog/how-to-assemble-a-crm-implementation-team) CRM implementation is a team effort and having the right people around you is essential if you want your implementation project to be a success. Your CRM implementation team will consist of a variety of people with different skill sets. However, there are two main teams that need to be in place: The implementation team is directly working on the CRM implementation. A supervisory committee consisting of all decision-making stakeholders. Written byNeal Venter [Read more](https://www.mo.agency/blog/how-to-assemble-a-crm-implementation-team) [CRM](https://www.mo.agency/blog/topic/crm) ### How to migrate your data to a new CRM [Read more](https://www.mo.agency/blog/how-to-migrate-your-data-to-a-new-crm) Data migration is one of the most important factors when it comes to implementing a CRM. So much so that it can be considered an entire project of its own. By migrating your business’ historical data, you’ll ensure that your teams can report on effective sales strategies, avoid unnecessary effort, and improve sales velocity. Making the shift to a new CRM system can be a daunting task though. There are a lot of risks involved in the process of moving crucial data and information over and placing Written byNeal Venter [Read more](https://www.mo.agency/blog/how-to-migrate-your-data-to-a-new-crm) [CRM](https://www.mo.agency/blog/topic/crm) ### Integrating HubSpot CRM and your ERP system in 2021 [Read more](https://www.mo.agency/blog/integrating-hubspot-crm-and-your-erp-system) What is an ERP? ERP systems help businesses manage everyday business activities like accounting, HR, procurement, project management and supply chain management. These tools help businesses manage, predict and act to streamline business processes and allocate resources. ERP systems can also assist in automating specific business tasks and launching new business models faster. What is a CRM? A CRM is exactly what it says on the box - it’s a customer relationship management system. They manage relationships with customers, including customer acquisition, customer Written byLuke Marthinusen [Read more](https://www.mo.agency/blog/integrating-hubspot-crm-and-your-erp-system) [CRM](https://www.mo.agency/blog/topic/crm) ### HubSpot and Microsoft Dynamics Integrate to Create a Seamless Sales and Marketing Experience [Read more](https://www.mo.agency/blog/hubspot-microsoft-dynamics-integration) By integrating Microsoft Dynamics with HubSpot, you can easily automate quality lead delivery to your sales team by providing them with qualified leads directly into your Microsoft Dynamics CRM. You will be able to help your marketing team to improve ROI by providing them with clear visibility of which leads are the top opportunities, allowing them to create more targeted campaigns by segmenting leads on their engagement and nurturing them, which results in more customer conversions. 1. Written byMatthew Nortje [Read more](https://www.mo.agency/blog/hubspot-microsoft-dynamics-integration) [CRM](https://www.mo.agency/blog/topic/crm) ### Do I Need a CRM System? 10 Questions to Help You Make Your Decision [Read more](https://www.mo.agency/blog/do-i-need-crm-system) Bill Gates once said that “How you gather, manage and use information will determine whether you win or lose.” Living in the information age like we do today, the above statement couldn’t be more true. By serving as a central place for all client interaction and data storage, a CRM can help businesses boost efficiency, grow, improve customer relationships, and forecast accurately. What is CRM? Simply put, CRM is a “Customer Relationship Management” software. CRMs Written byLuke Marthinusen [Read more](https://www.mo.agency/blog/do-i-need-crm-system) [CRM](https://www.mo.agency/blog/topic/crm) ### Will CRM Improve My Productivity? [Read more](https://www.mo.agency/blog/will-crm-improve-my-productivity) According to Nucleus Research, CRM has an average ROI of $8.71 for every dollar spent. CRM increases sales by up to 29%, improves productivity levels by up to 34% and increases sales revenue by up to 41% per salesperson (Salesforce). These stats are a testament to the massive productivity levels that many companies around the world have enjoyed as a direct result of Written byLuke Marthinusen [Read more](https://www.mo.agency/blog/will-crm-improve-my-productivity) [CRM](https://www.mo.agency/blog/topic/crm) ### What Makes Using CRM Software Successful? [Read more](https://www.mo.agency/blog/what-makes-using-customer-relationship-management-crm-software-successful) Consider the following facts about CRM reported by SuperOffice in 2020: CRM software is now the biggest software market in the world and the growth isn’t slowing down. Market size is forecasted to reach $80 billion in revenues by 2025. A key factor behind CRM growth is access to information. Businesses want access to customer data in real-time, on-the-move and in the cloud. From customer service and email marketing to personalisation, companies now want to deliver a Written byLuke Marthinusen [Read more](https://www.mo.agency/blog/what-makes-using-customer-relationship-management-crm-software-successful) [CRM](https://www.mo.agency/blog/topic/crm) ### HubSpot CRM vs. HubSpot Sales [Read more](https://www.mo.agency/blog/hubspot-crm-vs-sales) HubSpot CRM’s immediate selling point is the price. It’s free. This is a massive advantage over its competitors, from Salesforce to Pipedrive. Yes, some businesses need a fully functional and highly integrated enterprise-grade CRM system, but the reality is that most don’t. There are so many enterprise size businesses that don't use their enterprise-grade CRMs properly. This is where HubSpot CRM is positioned, and with the addition of a few paid HubSpot Sales licences, HubSpot CRM can become a very Written byLuke Marthinusen [Read more](https://www.mo.agency/blog/hubspot-crm-vs-sales) [CRM](https://www.mo.agency/blog/topic/crm) ### What Does a CRM System Actually do? [Read more](https://www.mo.agency/blog/what-does-a-crm-system-actually-do) What is CRM? Often shortened to CRM, Customer Relationship Management is the heart of any business. CRM isn’t just a tool to help you be more productive at sales, it’s an application used to help you serve your customers better. We’re guessing that if you’re reading this blog you probably work in some sort of sales/marketing role and are probably even a manager. You’re interested in how to generate more leads, get more conversions, streamline your sales pipeline, customer retention and of Written byMatthew Nortje [Read more](https://www.mo.agency/blog/what-does-a-crm-system-actually-do) [1](https://www.mo.agency/blog/topic/crm/page/1) [2](https://www.mo.agency/blog/topic/crm/page/2) [3](https://www.mo.agency/blog/topic/crm/page/3) [4](https://www.mo.agency/blog/topic/crm/page/4) ## See Our Work in Action Watch our favourite HubSpot projects and client success stories. ## MostViewed #### View our most popularblogs and case studies [Digital Marketing](https://www.mo.agency/blog/topic/digital-marketing) ##### What are the Benefits of Paid Advertising? 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